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Stoneways
Gorse Meadow
Bourton on the Water
Gloucestershire
GL54 2DY
Transforming your data into information
+ (44) 01451 822 909
Analysis of data is a process of inspecting, cleaning, transforming, and modelling data with the goal of highlighting useful information, suggesting conclusions, and supporting decision making. Data analysis has multiple facets and approaches, encompassing diverse techniques under a variety of names, in different business, science, and social science domains.
By geocoding your data we can convert it into a map that can be panned and zoomed. Once processed we can add extra layers based on data you supply such as revenue, number of customers etc. These extra layers can be shown using colours or symbols as required.
Providing a complete picture of your customers, from branch/site level to the global ultimate company.
Opens possibilities to upsell to unrealised aspects of an existing business.
Ability to understand your customers and their place within the full company hierarchy .
You know where you are now and you know where where you want to be. Through profiling your customer data we build a profile of your customers. We then work with our data suppliers to purchase prospect data in the target segments that we have identified.
Helping you make the right ones
Regression analysis helps one understand how the typical value of the dependent variable changes when any one of the independent variables is varied, while the other independent variables are held fixed. Most commonly, regression analysis estimates the conditional expectation of the dependent variable given the independent variables — that is, the average value of the dependent variable when the independent variables are held fixed.
Predictive analysis is the branch of data mining concerned with the prediction of future probabilities and trends.
By using your existing data we are able to determine which factors drive trends in your data. By using this information we are able to predict future events e.g. customer churn or buying patterns.